# Holy Moly

> AI-native software development agency run by three senior engineers, building together since 2022. AI coding agents do the repetitive majority of implementation inside an in-house launch pipeline; senior engineers review every pull request and own every decision that reaches production.

## Facts

- Team: 3 co-founders (Andrea Cabral, Edwin Westerhoud, Evert Rotshuizen), all senior engineers
- Based in: Netherlands & Switzerland
- Building together since: 2022
- Named clients: Equip Sport (500+ smart sports-equipment stations across Europe and North America), WasteFlow SA (EPFL spin-off, AI for recycling facilities)
- Own products: Board Game Genie (live), plus 30+ internal lab projects built on the same pipeline
- Founder backgrounds: EPFL, University of Amsterdam, Voormedia, Wiivv, Gait Up, Richemont. Full histories at https://holymoly.dev/about

## Measured results (each traces to a shipped system)

- 84% of equipment returns auto-approved with no human review, across ~40,000 photos analyzed per month (Equip returns pipeline: https://holymoly.dev/work/equip)
- Weekly operations time on the review queue: 20 hours down to 2 (same system)
- City mapping in minutes instead of weeks, ~30× cheaper than the outsourced process it replaced; built in 3 weeks (Equip Scout: https://holymoly.dev/work/equip-scout)
- Working MVP (sensor-ingestion API + dashboard) delivered within weeks (WasteFlow)

Methodology: https://holymoly.dev/process

## Who we help

- **Early-stage startups** — zero to one. Production-grade infra, CI/CD, and scalable architecture from day one.
- **Established companies** — one to n. Technical and AI-readiness audits, targeted feature development, team and stack optimization.
- **Vibe coders** — prototype to real. Hardening AI-generated prototypes for production: code quality, security, deployment, scaling.

## What we offer

- Audits (from EUR 990) — AI audit, technical audit, or pre-investment tech due diligence.
- Core development — full product development with the AI-augmented pipeline. Client owns source code, repository, and infrastructure.
- CTO as a Service — fractional senior technical leadership on retainer.

## How we work

1. **Discovery & scoping** — 30-min intro call, tailored proposal in 1-3 days.
2. **Agentic development** — AI agents + senior engineers on a production foundation refined across 30+ projects. Human-reviewed every PR.
3. **Ship, monitor, iterate** — monitoring and alerting baked in; the engineer who built it is the one paged when something breaks.

## Key pages

- [About](https://holymoly.dev/about): plain facts, founder histories, what is proprietary vs. commodity in our tooling.
- [Process](https://holymoly.dev/process): how the engine works, security/support/exit answers, measurement methodology.
- [Case studies](https://holymoly.dev/work): long-form write-ups with real numbers.
- [Equip returns pipeline](https://holymoly.dev/work/equip): 84% auto-approval, 40k photos/month.
- [Equip Scout](https://holymoly.dev/work/equip-scout): city mapping 30× cheaper, 3-week build.
- [Are we a good fit?](https://holymoly.dev/fit): interactive qualifier.
- [Contact](https://holymoly.dev/contact): book a free 30-min call or email hello@holymoly.dev.

## Transparency

- Equip Sport is where our founders work; the case-study systems were built by us end to end and the numbers come from production dashboards.
- WasteFlow engaged us through co-founder Andrea's technical advisory role.
- Board Game Genie is our own product.
- We build on frontier AI models (commodity); the launch pipeline, production foundation, and review workflow are ours (proprietary).

## Contact

- Email: hello@holymoly.dev
- Website: https://holymoly.dev
- GitHub: https://github.com/holy-moly-lab
- LinkedIn: https://www.linkedin.com/company/holymolydev/